Behind the Story: "Where's the Beef?"
The idea of faux meat was not a popular one here at RFT world headquarters and led to a round of philosophical debates about the nature of meat itself, and also of vegetarianism, and speculation about who the hell would want to eat this stuff. These debates are recreated in the article, but by experts on nutrition and food history.
The key question about Match, however, is much simpler: How does it taste?
I am, I must admit, a devout carnivore and also a somewhat picky eater, but in the interest of fair reporting, for a few weeks I ate a lot of Match. And it was pretty good. My favorite meal, I think, was Match executive chef Freddie Holland's crab cakes, but I also really enjoyed the burger Clint Whittemore, the executive chef at The Market at Busch's Grove, grilled up for me.
|A Match chicken cutlet prepared by Freddie Holland.|
Here's a list of retail locations around St. Louis where you can purchase Match, as well as restaurants you can visit if you prefer to try Match prepared by a professional.