Budweiser Hopes "Bow Tie" Can Boosts Sales

• I say, I hope the choke on their losses and INBRED, as I call them, loses a lot more revenue.  If I'd have known how they were going to harm this city and cause the loss of my job and those of many many of my colleagues within the creative community, I would have played knockout king with Carlos Brito when I saw him riding the Metrostink. Not really, I'm not violent, but I boycott AB-Inbev WHOLE-HEARTEDLY.

• I understand the higher costs associated with hops, barley, rice and fuel but in my mind some of these higher prices are mostly profits going into the pockets of that Brazilian cocksucker and his Belgian henchmen. I believe I'll pass on A-B and buy from the local little guys instead.

• FTW: "You're basically drinking a male stripper." 

• This is a fucking outrage. The classic can, one of the few remaining icons, made that swill palatable. You could recognize that can at 100 yards during a fucking sandstorm in Timbuktu. And it would taste of America. Now we've got a generic, boring, almost-nude vessel with a cartoon bow-tie. Yeah, you're basically drinking a male stripper. 

• You're right that they have raised prices. They say that's due to the higher costs for ingredients and pricier fuel costs to deliver to market.

• Or cheap like PBR (at bars, anyway). The new design is fine. I always thought the new Bud Light cans were ugly. Did we really need to be reminded that Bud Light is mostly water?

• See I was thinking just the opposite -- it's a dad beer, old man beer.  Bud needs to somehow become "ironic" like PBR.

• sure.  in bad times if the can reminds you of your childhood, the beer dad used to drink and a happier time in your life, the redesign just might work.

• Bit of a beer snob here but will admit that Bud heavy actually tastes fairly good for such a mass produced product. Highly doubt that the can redesign will help with sales and I have noticed that A-B products have recently raised their prices again...big turnoff. I can buy better beer cheaper than A-B products practically anywhere in the world. Just doesn't make good economic sense to buy A-B anymore.

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