St. Louis Dreams Come True? Creatives Launch Crowdsourced Marketing Campaign

Categories: Of the People

Rally's first promotional video, produced by Coolfire Media:

Although crowdfunding will begin eventually, Rally Saint Louis has plenty of startup cash on hand. The Kemper (of Commerce Bank) and Taylor (of Enterprise Rent-A-Car) families have donated $250,000 to get the project off the ground and additional financial support comes from Phil Fusz (of Lou Fusz Automotive Network), the Danforth family, the St. Louis Regional Chamber & Growth Association, the St. Louis Development Corp., Civic Progress and the St. Louis County Economic Council.

Leah Greenbaum
It was a swell party, complete with free t-shirts and fire-twirling.
Emma Klues, who works at Elasticity and volunteers with Rally, said she's excited about the project because it fills a gap left in the wake of recent creative endeavors like Good Ideas for Cities and Pecha Kucha. Those events have gotten people talking about what they love about the city, but Klues says that with Rally those ideas and projects can be realized.

"It enables people to take their ideas a step further," Klues said. "Right now St. Louis is a great place to talk or blog about your ideas...but after those conversations I think people have been like "yeah that's great, but now what?"

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egolterman topcommenter

Thanks for your reply. im a little tired after fighting a dozen years to save kiel opera house,

i am too tired to 're-focus'. The problem here is that charlatan bureacrats, taking orders from dunderheads fror 3 decades, have regressed this city to close to a point-of-no-return.

please, young people do better than more statues.

egolterman topcommenter

There is no St. louis 'left' to Rally-in context of how far behind other cities we are. This is never  communicated. Confined to our sports and casinos downtown 'bubble' for more than 2 decades, and wasting kiel and muny about that lenght of time, St. louis abdicated claim to being considered a city. Slogans, campaigns and initiatives have not arrested the decline; 'progress or decay' 'St. loius by 2004', 'Downtown now' 'Ballpark Village and 'City to Rive'r. Perhaps the only difference here is that it is called 'grass roots'. Grass roots  until the powers 'cherry pick' the best ideas, try to implement them, and fail. Trace the history of metropolis or the St. louis Ambassadors.


Thanks for the comments. If it is helpful for you to vent, great. If you can refocus your energy for some good, that would awesome. Maybe that is not possible, I don't know. Maybe you think we should all just fold up shop and call it quits. In the face of challenges, I guess that is a path. Seems like it would be better to try something new, something different. Countless metro areas are better today because people started something. Sometime it was one person like Joe Edwards. Sometimes it was a group working together like the folks that worked hard to get us the Rams. They all made change happen. It is about people, engaging with people and building a great community. This is not about a slogan. It is about caring, it is about not giving up, ever. It is about the people that want to make a difference, for everybody. I believe people can make change happen, some may want it more vs. others, but we will all benefit in some way. I also know this, we will never find out what can be if we don't try. Trying is the fun part. It's part of the journey, a journey we should, as a people, always be on. I for one an in. cc: @rallystl 

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