The F Word: Starbucks Lawyers Go After Cottleville Brewery for "Frappicino" Beer

Categories: Bidness

So first Starbucks sent a cease-and-desist letter:
FrapLetter.jpg
Courtesy of Exit 6 Brewery.

frapletter2.jpg

So Exit 6 sent back a letter...

frapletterfollo.jpg

frapletterfollo2.jpg

...and a check.

fraplettercheck.jpg

Go Blues.

Follow Lindsay Toler on Twitter at @StLouisLindsay. E-mail the author at Lindsay.Toler@RiverfrontTimes.com.


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56 comments
David B Fowler
David B Fowler

F Starbucks. a nick name for blend. stupid corp BS. negative publicity at national level costs them more to customers than it was worth.

Justin Smith
Justin Smith

Makes me never want to go to starbucks again. (Never go there anyway). Makes me want to go get a Frappicino Beer at this place. Screw you starbucks I can say what I want. Freedom of speech assholes!

IDonno Whye
IDonno Whye

Did not read the article.I just like his shirt!

Julie Sieber
Julie Sieber

They didn't 'go after' They sent a basic C&D letter that is probably a form letter that some paralegal puts together 100 of a day for places using something they've trademarked (and I know they spelled it differently). I don't feel it was a necessary letter to Exit 6, but they did not sue him or try to shut the place down-which is what I would consider "going after" the place. It was a clever reply and has drummed up a lot of attention and hopefully some business to a local owner. Good on him for using this to his advantage.

Matt Berra
Matt Berra

Great place. Good job Jeff. Go Blues!!

Rick Howard
Rick Howard

OMG, that has to be one of the funniest articles I've ever read and to think I am in Exit 6 at least once a week enjoying Jeff's art of craft beer and he has never uttered a word of this. Honestly, Starbucks should be ashamed...may even take my coffee business to St Louis Bread Company or Panera's or whatever they're called. Long live Exit 6 and people like Jeff...I would also be curious if SB cashed the $6 check.

fzs1999
fzs1999

You mean the Frappaccino Starbucks sells isn't an alcoholic beverage? Oh... Well... I won't be going to Starbucks anymore then, you can see why I would have confused it for a vanilla cream ale....

Tony Merklin
Tony Merklin

If I were Starbucks, I'd be working on Reducing Prices, before "eventually going out of business" Their Coffee's really Not that Great......

Lisa Meyer
Lisa Meyer

That's awesome gonna have to go get me some f word beer!!!!

Jim Taylor
Jim Taylor

Love it!!!!!!! F Word Beer to you Starbutts! I'll even buy... Cheers! ;)

Matthew Noonan
Matthew Noonan

Yep, exactly my thoughts... and has the attorney responded to the Hefeweissen question? LOL

Stephen Parmley
Stephen Parmley

Starbucks does have money to "shit away on lawyers." They sent a cease-and-desist to stop this guy from selling this comic which is clearly satire: https://www.google.com/search?q=consumer+whore&espv=210&es_sm=91&source=lnms&tbm=isch&sa=X&ei=wsHBUty2BcrloASZ44LQCg&ved=0CAkQ_AUoAQ&biw=1137&bih=558#facrc=_&imgdii=_&imgrc=JRCYsXQAtVl9-M%3A%3Bn_KlfcXtTY2z7M%3Bhttp%253A%252F%252Fupload.wikimedia.org%252Fwikipedia%252Fen%252F3%252F31%252FLCD_Consumer_Whore_cover.jpg%3Bhttp%253A%252F%252Fen.wikipedia.org%252Fwiki%252FFile%253ALCD_Consumer_Whore_cover.jpg%3B653%3B1024

Eatthe Damncookie
Eatthe Damncookie

This incident will give him the finest publicity for his bar that money can buy and he gets it for free. Love it! Starbucks actually did him a huge favor.

John Hamrick
John Hamrick

Thanks for the beer and entertainment Jeff!

Tommy Koranyi
Tommy Koranyi

They have great beers and a variety of them too! Very unique and laid back environment.

Kristin Samantha Robinson
Kristin Samantha Robinson

Mark Winchester, please don't poop in our sink. I really, really don't want to clean it. I'm far from paid enough for that. It's not like Howard Schultz himself would be affected. Even the store manager wouldn't be. Just us minimum wage peons.

Richard Pound
Richard Pound

Since I have never had a starbucks coffee in my life even though I could probably afford a $6.00 dollar cup of coffee I will now have to find your establishment and have a drink or two. Nice response!!!

aaronmccoy242
aaronmccoy242 topcommenter

Story of the year! (not the shitty band, the actual above article)

Trent Harvey
Trent Harvey

Be careful, RFT! Starbucks might ban your writers from their stores for making fun of them. And then how would your hipster staff get their pumpkin spice lattes?

Rickardo Ehman
Rickardo Ehman

I don't know about you, but the Starbuck-McDonalds-Coca Cola-Marlboro Honey Lager sounds delicious to me!

Patrick Rafferty
Patrick Rafferty

I will be making a trip to exit 6 soon... awesome response

Benjamin Likens
Benjamin Likens

Awesome response! I gotta know...did Starbuck's cash the check?

Roxy Carol
Roxy Carol

That was a great read. :D good luck to you Jeff!

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