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America Totally Loses It Over Budweiser's Adorable Super Bowl Commercial

budpuppylove.jpg
YouTube/Budweiser
The Internet cannot handle this cuteness.
Super Bowl XLVIII hasn't even started, but the Internet is ready to declare a winner in the contest for best commercial.

Budweiser premiered the commercial "Puppy Love" on NBC's Today show Wednesday ahead of Sunday's big game, earning millions of YouTube clicks in a matter of hours with the touching story of puppy-pony friendship.

The commercial tells the heartwarming story of a ten-week-old golden retriever puppy who breaks out of his home to visit his Clydesdale friends. When a slick New York City-type tries to adopt the puppy, the Clydesdale friends run after it and bring it home to live with them.

The video is a sequel of sorts to last year's Budweiser Super Bowl spot, "Brotherhood," about the relationship between a baby Clydesdale and its trainer. This year the trainer, played again by actor Don Jeanes, has some subtle chemistry with the dog breeder, played by Sports Illustrated swimsuit model Melissa Keller.

The commercial's music pulls particularly hard on the heartstrings; the song is "Let Her Go" by Passenger.

Here's last year's commercial:

The beer company is also planning a second, unreleased Super Bowl ad that pays tribute to soldiers returning home from Afghanistan.

Follow Lindsay Toler on Twitter at @StLouisLindsay. E-mail the author at Lindsay.Toler@RiverfrontTimes.com.


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24 comments
Marla Smith
Marla Smith

I watched it, and the whole thing is adorable!

gtent10
gtent10

This is too cute. still not drinking their beer. 

but anyone know where i can get the song??

Melinda Brueggemann Savitt
Melinda Brueggemann Savitt

Didn't watch it because I don't want to spoil the "commercial watch" tomorrow.....but that puppy is the cutest!!!

cmcmc
cmcmc

The guy who played "the slick New Yorker who adopts puppy"  should win an Emmy for his performance here.   He was really convincing in this portrayal, and brings me to tears everytime i see this man's great acting ability.----------     The puppy?? The Horse ??      MEH!!!!

irobberstad
irobberstad

Its not a Golden Retriever, its a Labrador Retriever.

Neil Aimaro
Neil Aimaro

There are approximately 88,000 deaths attributable to excessive alcohol use each year in the United States.1 This makes excessive alcohol use the 3r d leading lifestyle-related cause of death for the nation.2 Excessive alcohol use is responsible for 2.5 million years of potential life lost (YPLL) annually, or an average of about 30 years of potential life lost for each death.1 In 2006, there were more than 1.2 million emergency room visits and 2.7 million physician office visits due to excessive drinking.3 The economic costs of excessive alcohol consumption in 2006 were estimated at $223.5 billion. I bet the kids love this ad right?

Neil Aimaro
Neil Aimaro

I'm so sick of seeing Booze adverts. Yea we know we can buy alcohol. Now shut up about it already.

Neil Aimaro
Neil Aimaro

Awe ain't drinking booze so cute? Still waiting to see a Marijuana commercial.

Neil Aimaro
Neil Aimaro

St. Louis needs to stop trying to shove booze down our throats and legalize marijuana.

Neil Aimaro
Neil Aimaro

There are approximately 88,000 deaths attributable to excessive alcohol use each year in the United States.1 This makes excessive alcohol use the 3r d leading lifestyle-related cause of death for the nation.2 Excessive alcohol use is responsible for 2.5 million years of potential life lost (YPLL) annually, or an average of about 30 years of potential life lost for each death.1 In 2006, there were more than 1.2 million emergency room visits and 2.7 million physician office visits due to excessive drinking.3 The economic costs of excessive alcohol consumption in 2006 were estimated at $223.5 billion.

John Zakibe
John Zakibe

It was cute. And I watch football. But I don't drink bud.

Bob Walsh
Bob Walsh

If it was a Purina commercial, I could understand it. But selling beer? What's the demographic here?

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