Here's Why Random People Are Posting Lyft Coupons in All Your Facebook Events
If you're anything like us, a string of foxy ladies have been posting coupon codes for Lyft, the mustachioed rideshare service, in many of your Facebook Events.
Lyft Have you seen any Lyft coupons in your Facebook events lately, St. Louis?
Writing like they're sharing a helpful hint to some galpals ("Try Lyft -- it's like a cab, but costs less"), the coupon patterers post a code that gets new users who download the Lyft app $25 in free rides.
The coupon posts feel rather skeezy, and not only because they're heavily promotional, scripted and repeated on numerous Facebook events.
The Facebook users posting them -- typically beautiful young women with very few friends, overly eclectic taste in sports, music and movies and an out-of-state home address -- appear to be ghost profiles that disappear after a few weeks. None of the coupon posters contacted by Daily RFT responded to Facebook messages, and their profiles no longer exist.
Lyft also has a restraining order pending against it in a St. Louis circuit court, meaning the app is technically disabled here until a judge's ruling. So even if you do download the app, you can't use the $25 in free rides unless the judge rules that Lyft can operate in St. Louis or the company applies for a taxi license.
So Daily RFT reached out to Lyft to explain where this zealous social-media marketing campaign came from, and the answer is as boardroom boring as you'd expect:
Lyft passengers and drivers across the country are very excited about our referral program, which gives each individual a unique code that they can use to grant a free ride up to $25 to any new Lyft passengers (for every new passenger that uses their code, they get a free ride too). This is why you've seen so many coupon codes on Facebook.
Lyft's "Give a Ride, Get a Ride" program offers free rides to anyone who gets a non-Lyft user to download the app, which is the only way riders can use Lyft. Riders are encouraged to share their personalized code via e-mail, text message and social media.
So there you have it. The people posting in your Facebook events are just catfishing spammers trying to earn free ride credits. We have a feeling you'll see coupons for penis enlargements and Nigerian kindgoms next.