Considering April Fools' Day openly celebrates petty cruelty and casual deception, we thought we were already well-versed in how awful this "holiday" could be. We must admit, however, that the world's two most important Bransons are proving us wrong.
YouTube Richard Branson: Clearly enjoys a prank that also makes him more money.
Indeed, it appears feathery-haired British tycoon Richard Branson has joined forces with the City of Branson, in order to gin up a marketing boost for Virgin Airlines and the tourist-dependent city of 11,000.
The plan was set in motion two weeks ago, when Richard announced in a blog post that he'd recently "discovered" his great-great-uncle, Reuben S. Branson, had founded the Missouri town in the early 20th century. He concluded by stating he was "looking forward to finding what opportunities there are for the Virgin Group in Branson."More »