Slyman v. Slyman: Appliance Store Family Sues Each Other Over Trademark
Updated with comment from Tony Slyman of Appliance Discounters. ![]()
Company founders Bob and Harry Slyman in an early TV ad.
Slyman. The name has been synonymous with household appliances in St. Louis ever since brothers Bob and Harry Slyman aired a commercial of themselves seated on top of the Gateway Arch.
"Thanks for making us tops in town," the jovial brothers crowed in the 1972 advertisement that took liberal use of the then cutting-edge, green-screen technology.
Four decades later the Slyman Brothers appliance stores continue to operate with three St. Louis locations, though the family-owned business recently got some unexpected competition from within its own clan.
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