Emily McCarter Uber general manager Sagar Shah stands with Uber drivers outside of the Metropolitan Taxicab Commission to deliver signed petitions and comments from the public.
For an argument about technology, the latest public relations offensive in the battle between ridesharing app Uber and the Metropolitan Taxi Commission, or MTC, was ridiculously old school.
At 1:30 p.m. yesterday, Uber General Manager Sagar Shah, along with six Uber drivers, rang the doorbell of the MTC's beige brick headquarters near downtown St. Louis to drop off hundreds of comments and a petition with 7,000 signatures, urging regulators to allow the entry of UberX into the St. Louis market.
They called them "UberLETTERS." But instead of being delivered the tech-savvy way -- by smartphone or text message, perhaps -- they were on actual paper printouts.
Blame the taxi commission for that.More »