Today is Officially "Imo's Day" in St. Louis

Categories: Pizza Pizza!

Imos_Hampton_Deluxe-OliveCanadianbacon.jpeg
Wikimedia via CH473

Some people hate Imo's (ahem, Jimmy Kimmel), but most St. Louisans love it in all its Provel glory. Mayor Francis Slay is obviously a fan, and after 50 years, he has declared April 8 "Imo's Day."

See also: Jon Hamm Defends Imo's on Jimmy Kimmel Live! (VIDEO)

UPDATE 3:02 p.m. This post has been updated with a comment from Mayor Slay.

Ed and Margie Imo, who will be honored today, started the pizza joint in 1964 in south city. It has since grown into 96 franchises all over the state. Hometown favorites such as Jon Hamm have promoted and defended the pizza on national TV, because it's just that delicious. (Also, the Provel bites are amazing.)

Mayor Slay and County Executive Charlie Dooley will be on hand this afternoon to honor 50 years in business for Margie and Ed. Some people hate on Imo's, but honestly, we can't get enough. How can you not love Provel, a combination of Swiss, cheddar and provolone? Delicious.

"Fifty years in business is no small feat. It's years of toil and often a lot of worry -- even all these years later. But, Ed and Margie have not only made it work, but they have created a local empire out of their pizza recipe," Mayor Slay said in a statement. "Imo's is a St. Louis institution. You don't say 'St. Louis-style pizza' without thinking first and foremost of Imo's. And for the record, I am on Team Provel." So are we, Mayor, so are we.

Here's where to watch it all go down:

WHAT: Imo's Pizza is pleased to announce that next Tuesday, April 8 at 2 p.m., Charlie Dooley from St. Louis County and Mayor Slay from the City will both attend the Imo's franchisee meeting to read their respective proclamations declaring "Imo's Day" in honor of 50 years in business. Both Ed and Margie Imo will be in attendance to thank both Mayor Slay and Mr. Dooley as well as to extend their gratitude to the St. Louis Community for 50 years of customer loyalty.

WHEN: 2 p.m., Tuesday, April 8

WHERE: Glazier's Hall, 5916 Wilson Ave (just east of Hampton, one block south of 1-44)

Gut Check is always hungry for tips and feedback. E-mail the author at nancy.stiles@riverfronttimes.com or follow her on Twitter.





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65 comments
Lin Staum
Lin Staum

HAHAhahahahaha, I love imos but you are so right.

Lin Staum
Lin Staum

Bono's Pizzeria Restuarant & Bar is wayyyy better and they have fantastic hot wings! Locally owned and jus tall around awesome!

James Madison
James Madison

Most Saint Louisans? Please! Most Saint Louisans never ate an Imo's pizza. Most is greater than 50%. Stop using words you do not know the meaning of - "most"? Really?

Kathy Coe
Kathy Coe

Imo's is good, BUT Pirrones is better!

Barbara Huck Stefano
Barbara Huck Stefano

Give me a cracker, catchup and candle wax, and I'll make you a better pizza than that Imo's crap.

shepherdgirl44
shepherdgirl44

Imo's used to ROCK. But the Cahokia location has really reduced it to basically..crap. burnt pizza and brown lettuce for salads.

Danielle Keith
Danielle Keith

OMG, I want some right now! Please have it delivered to me here in Florida. ;)

smdrpepper
smdrpepper

I can thank my moving away from St Louis for my weight loss.  I do miss the pizza, but I am now in MUCH better shape.

Peter Mullaney
Peter Mullaney

It's not bad. It's just different. Like Rush Limbaugh.

grandhighjman
grandhighjman

I like Imo's, but Cecil Whitaker's is better.

Tori Devore
Tori Devore

Sure are a lot of Debbie Downers.... who cares if YOU like it? There are plenty people who do (50 years worth of people who enjoy it). Also, some people like corky fun things like this just because, well, they like to enjoy life. Cheers to 50 years of running a successful establishment and becoming one of many St. Louis icons.

Ramv36-UMSL
Ramv36-UMSL

Yeah, but is there a coupon or a promotion?!?

Robert Michael
Robert Michael

the best cardboard around though! love me some imos!

Carolyn Gerken
Carolyn Gerken

Oh thank you!! When will you have a store in Denver????

Marcus McConachie
Marcus McConachie

The best part about livin' in 'Merica is if you don't like it you can choose not to eat it. Love me some provel. #hatersgonnahate

Daren Cortez
Daren Cortez

Shit pizza! St. Louis should be ashamed.

Terry Tulk
Terry Tulk

Why can't the ones who don't have anything good to say not say anything? Are you that hateful that you need to express your extreme dislike of something in a positive thread?

lemay900
lemay900

OVERRATED!!!!!!!!!!!!!!!!!!!!!!

Jason Moore
Jason Moore

Sad part they could give everybody half off and it would still be too much!

Julie Berry
Julie Berry

Okay....so as I said....every business or landmark should have a day!! When will Schnucks, another St. Louis Institution, get their day?

Riverfront Times
Riverfront Times

The city is celebrating a 50-year-old St. Louis institution!

Terry Tulk
Terry Tulk

Nothing wrong with celebrating some of St Louis's history and heritage. By the way, those who don't like it don't have to eat there. If it's not your thing, move along and eat somewhere else.

Karyn Cable Creedon
Karyn Cable Creedon

Ewwwwww!!!! This abomination is an insult to all that is truly good Pizza!!!

Julie Berry
Julie Berry

Lets make next Tuesday Schnucks Day!!! And then Vess Day! And Eads Bridge Day! Ridiculous.

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