In honor of St. Louis Fashion Week, I resolved to learn the method to what I previously could only characterize as fashion madness: the selection criteria wielded by the good folks behind the counter at that nexus of local fashion, Rag-O-Rama in the Delmar Loop.
So it was that one day last week I joined the nice folks at Rag-O-Rama, including assistant manager and clothing buyer Jenny Beausang, to watch as they cast judgment on what to buy and what to pass on.
I'm no fashion expert, which is to say I occasionally found their choices mystifying. Sure, seasons play a role (no Starter parkas in July, no jorts in December), but some decisions left me scratching my head.
When you submit your clothes for approval at Rag-O-Rama, you also lay your pride on the line. Walking out of that store with the same duds you went in with can be a lonely, shameful experience: "How could they not like your favorite pair of jeans or your sweet 1992 St. Louis Cardinals 100th anniversary T-shirt? WTF, bro?"
So I salute the bravery of the two Washington University students who agreed to have their wardrobes-for-sale scrutinized by the thread-watching eyes of Beausang.
Before we get started, a quick note: St. Louisans, be proud. We are sneaker savvy. Whether they be Nike Dunks, Air Jordans, old-school Reeboks or fresh Adidas, the employees at Rag-O-Rama know St. Louis is home to some selective sneaker hounds.
On the downside, don't try to bring in your stretched-out tank tops. (Would you buy them back?) Take that ish somewhere else.
To see what's in and what's out in vintage fashion, play along with the first installment of "Sell That Dress!"
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It's Always (Vintage) Fashion Week in St. Louis
2 Comments:
Dear St. Louis, it appauls me to no end to read the cowardly blog by "anonymous" on Saint Louis Fashion Week....I'm here to remind our city that last week we all took a bold step forward in regaining our standing as a national fashion center. After last weeks runway shows, there is no doubt that we have placed our foot back down on the fashion map and roared. I sat in my seat each night and thrilled to the fact that for our midwestern town, each designer presented their looks, and made the trip personally to have the opportunity to touch their midwest markets. I saw thrilled faces in the crowd, even through 13 designers, and with the final Glow show on Friday, realized we are back on top of our game. Saint Louis should be proud of the designers that felt our city worthy of their best efforts, and all of the media that clammored to cover the event. Dear "anonymous", save your negative and inaccurate comments. You do our city great harm in hating when you should be appreciating.









St. Louis fashion week bombed out tonight with the Emerge fashion show! It was WAY too long (lasting over 3 hours), the models shoes didn't fit - as they kept falling off on the runway, the models were TOO YOUNG which made the sheer tops with nipples showing kinda weird ("is she 18?")the models were seen drinking in the audience after they were finished and ALIVE's own people were seen, drunk, walking around the runway DURING the show - sometimes having to be asked to sit down. Who was in charge here? It is the SECOND fashion show Attilio has planned that has fallen flat on its face. Need I say "Liquid 2007"? Being in stage production for over 30 years I must say ... the ALIVE and crew needs to step aside as the fashion experts and let the real experts handle it cause all they are doing is making fools of themselves! That was pretty evident by watching the crowd dwindle from a packed house to a few stragglers. As usual, The Time, owned by Jennifer Gray, pulled this one out of the toilet. That was evident by the looks on peoples faces and the fact that 85% percent of what was left of the audience left after her lines walked. Comments in the lobby where not flattering or gracious. Maybe next time, a shorter, smoother running show planned by the boutiques themselves might better suite Fashion Week.
Posted at: March 27, 2008 11:53 PM