So the
Super Bowl has come and gone, all the pageantry and glitz and glory and fury that entails. But what
hasn't come and gone is the most important part of this or any Super Bowl: the commercials. The game may be over, but the advertisements will still be here long after
Peyton Manning's tears have all been collected and used to transform orphans into heroic, football-playing centaurs.
Now, first off, I have to say this: it was an historically bad year for Super Bowl commercials. Seriously. Just awful. I'll put it in automobile terms. The usual Super Bowl advert lineup is the cream of the crop, the very best advertisements money can buy. Creative. Funny. Memorable. There are hits and there are misses, of course, but overall, you get the flagship ads for most companies in any given year. The Super Bowl commercial lineup is a Cadillac, synonymous with the apex of the field.
This year's commercial lineup was an '82 Pinto with a milk crate driver's seat.
Still, there were a few good ones, ads which managed to rise above the sea of mediocrity and make an impact. Here's my own list of the five best this year.
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